Immersive exhibition textiles

Flame-retardant ShowTex textiles help set the tone from the very first moment at the Messi Experience. Produced, created and designed by Primo Entertainment and Moment Factory, the multi-room journey brings fabric, light and imagery together to immerse visitors in the world of football icon Lionel Messi. The touring exhibition carries them through his story, each space flowing seamlessly into the next.

Textiles that shape the experience

Every room has its own mood and ShowTex fabrics help define it. Bold printed backdrops bring energy and character to each scene, while projection on BellaVista add depth and texture. This tensioned projection fabric pulls you straight into the story, creating the feeling that Messi is right there beside you.

Blackout Double takes distractions out of the picture. By controlling unwanted light, it keeps projections and video content crisp and focused, allowing visitors to stay fully immersed. Underfoot, custom-printed DanceCarpet Duplex and DanceCarpet Double quietly support the experience. They tie the design together, withstand heavy foot traffic and ensure a smooth, natural flow from start to finish.

Solutions designed for touring

As a touring exhibition with stops across the globe, performance matters just as much as impact. The selected ShowTex textiles are easy to transport, quick to install and built for repeated use, delivering the same high-quality experience wherever the exhibition lands.

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