ZooT
A printed fabric banner on the outside of the booth and a 360° projection screen inside to bring the Zespri story to life.
Trade show
At the Berlin Fruit Logistica trade show, Zespri took pride of place with a fresh and fruity stand design bursting with printed ShowTex fabrics and frames.
Two large-scale structures made of Print Frame Double profiles were custom bent to create an impressive oval header floating above the expo stand.
The outer frame was finished with a massive printed Universal 250 banner, luring many visitors to the stand. Once inside, they could see the whole Zespri story brought to life on a 360° FP Blackout projection screen mounted in the inner frame.
To keep the stand looking light and fresh, all masking was done using white Molton CS, an inherently and permanently flame-retardant fabric made from Trevira CS.












