FlyDubai
Dubai’s first low cost carrier onscreen launch of new aircraft takes off to excited applause.
For the flydubai unveiling of its new Boeing 737 an aircraft hanger was transformed into a theatre by ShowTex event fabrics and projection screens. The unique corporate event started with the partially visible plane hidden behind a translucent fabric backlit with low level lighting in between two large video screens. Kabuki drops then instantly revealed the brand new airplane while the projection screens slid into position. The audience of industry experts, staff, and media watched live on the video screens as the plane taxied and departed Dubai airport for the first time ever.
Project: FlyDubai
Date: 18 May 2009
Production: CleanEdge Design and Almoe AV
Location: Dubai U.A.E.
